Web Design Fitzroy

Websites for Fitzroy businesses

Brunswick Street and Gertrude Street have been retail and hospitality strips for a long time, and the businesses along them know their customers walk past a lot of competition. Fashion boutiques, record stores, galleries, bars, bookshops, tattoo studios, architects and the practices above the shopfronts, with the Rose Street market and Edinburgh Gardens pulling in the weekend crowd. What they share is a customer who looks you up on a phone before deciding, often standing on the street outside. The website is the thing that turns a look into a visit, a booking or an order, and a slow or dated one sends them next door.

We build every site as production code, no page builders and no rented templates. The practical difference is speed and control. A boutique's store can carry the whole range and still load fast on a phone. A gallery's site can show the current exhibition with the images at full size and the opening hours where people look for them. A bar can post the week's events without a plugin fighting back. One small Melbourne team does the design, the build, the copy and the SEO groundwork, so you talk to the people doing the work and nothing is lost in the handover.

Soft Florals runs on an editorial storefront we built for a handmade forever-flower studio, with shop, events and cart in one layout that reads like a magazine. Elusive Racing sells retail and wholesale and takes workshop bookings on the same site. PlayLive Melbourne publishes a live tournament feed and rankings that the venue updates itself from a dashboard. The common thread is a site that does the selling and the admin, so the owner isn't stuck updating it every night after a full day on the floor.

In a suburb this dense, local search is the long game. Someone searching for a gallery, a vintage store or a physio in Fitzroy should land on a page that answers them, not a homepage that mentions everything. We structure the site so each service or category has its own page, write the copy with you so it sounds like you, add the structured data Google uses for local results, and set up your Google Business Profile so the map listing agrees with the website. That's the groundwork ranking is built on, and most sites on the strip skip it.

The price is fixed and in writing before we start, and we design your homepage free so you see the direction before you commit. Most sites are live within weeks, and the code, domain and hosting stay in your name. If you're in Fitzroy, Fitzroy North, Carlton or Collingwood and the website is a few years behind the business, send it through and we'll tell you what we'd keep, what we'd fix and what it would cost.

Our web design and development services also cover SEO, Google Ads, transactional emails, hosting and ongoing care for your Fitzroy site after launch. Pricing is up front in our affordable website design packages. If you sell online, we build ecommerce websites the same way: fast, custom-coded stores with your whole catalogue. Trades get their own page, websites for tradies, and if you already have a site, our free website audit scores it on speed, Google and design before we talk.